Advertising disclosure

Advertising disclosure for Hitta.casino: the site is funded through affiliate partnerships with gambling operators. Here we explain how these partnerships work, how advertising is labelled and why the commission does not affect the information we publish.

Hitta.casino is free to read. That is possible because we may receive commission from operators when a reader becomes their customer via an advertising link on the site.

How affiliate partnerships work

An affiliate partnership means that a gambling operator pays a website for referring new customers. If you click an advertising link on our site and then sign up with the operator, we may receive commission. How the commission is calculated varies between agreements.

You pay nothing to us, and you do not have to use our links. All content on the site can be read and used without clicking through to an operator.

Advertising is clearly labelled

Under the Swedish Marketing Practices Act (marknadsföringslagen), it must be clear when something is advertising. Commercial placements on Hitta.casino are therefore labelled “Advertisement”. Our editorial content – network pages, sister site pages and guides – is not advertising and contains no paid wording.

Spellagen (the Gambling Act) also requires gambling marketing to be moderate and not specifically aimed at people under 18. Gambling advertising must state the age limit and the contact details of a support organisation, and this also applies to our advertising spaces.

What we do not do

Hitta.casino has no affiliate links built into the editorial content. A network page or a guide should be readable as pure information, without steering you towards a particular operator.

• We publish no bonus toplists and no ratings.
• We use no countdowns, no “today only” wording and no other ways of creating pressure around an offer.
• We never describe gambling as a way to make money.
• We do not target advertising at people under 18.

This means that anyone looking for the “best” offer will have to look elsewhere. Our job is to show how the market fits together.

Commission does not shape the content

What we write about licence holders, owners and sanctions is based on sources, not on agreements. A group we work with is described in the same way as one we do not work with, and an operator cannot pay to have information changed, removed or highlighted. Since we do not give ratings, there are no positions to buy either.

How we check the information and which sources we use is described on our page how we review.

Only operators with a Swedish licence

We only work with operators licensed by Spelinspektionen (the Swedish Gambling Authority), and we do not write about unlicensed sites. Licence status can change, so you can always check a company yourself in the Swedish licence register.

Questions about our advertising disclosure

Do you have questions about our partnerships, or have you seen an advertisement that is not labelled? Write to kontakt@hitta.casino and we will look into it. The same address applies to operators and others who want to discuss a partnership. A partnership never gives influence over the editorial content, and that principle applies whoever is asking.

Frequently asked questions